The Second Cup Piaggio sampling truck: offering Canadians the Flat White across the country!

Second Cup Flat White on eatlivetravelwrite.comIt’s bold. It’s rich. It’s velvety. Yup, it’s Second Cup’s Flat White that I told you about last week: a coffee with its origins in Australia, featuring a double shot of signature Second Cup Espresso Forte, paired with steamed milk and a very thin layer of micro foam. The Second Cup Flat White is the perfect balance of espresso and velvety steamed milk with a robust, intensely rich flavour and smooth consistency and it’s now available at Second Cup locations across Canada.  Second Cup is the first national specialty coffee retailer to add the Flat White to its menu and now it’s being served fresh from a one-of-a-kind Piaggio truck in Toronto this weekend.

Second Cup Piaggio Flat White sampling truckThat’s right – this weekend Torontonians will be able to sample the Flat White for themselves, served out of this cute Piaggio truck

Where: Second Cup, 355 Danforth Avenue, Toronto, ON
When: Saturday, September 20, 2014 1:00 p.m. – 8:00 p.m. and Sunday, September 21, 2014 1:00 p.m. – 8:00 p.m.

The Flat White Piaggio truck will travel across the country throughout September and October 2014. Visit Second Cup on Facebook and follow them on Twitter @secondcup (#espressoloversrejoice #flatwhite) for up to date information on the Piaggio’s location.

Second Cup $50 gift card giveaway!

To help celebrate the availability of the Flat White in Canada, Second Cup is offering one lucky eat. live. travel. write. reader (in Canada) the chance to win a Second Cup gift card valued at $50.

How to enter:

There are 2 ways to enter (maximum of two entries per person for the duration of the contest).

1. Leave a comment on this post telling me why you’d like to try a Flat White from Second Cup.
2. Tweet the following message: Enter to win a @secondcup $50 gift card on @eatlivtravwrite ! #espressoloversrejoice Details: http://bit.ly/YSTSxF  then come back to leave a second comment letting me know you did.

Eligibility and contest rules:

– Open to Canadian readers only.
– No purchase of any product necessary for entry.
– Winner will be chosen randomly (using www.random.org) from all qualified entries on Wednesday September 24th 2014 after 6pm EST.
– Winner will be notified via email Thursday September 25th 2014.


Disclosure: I have received compensation in exchange for writing this post. Second Cup has not reviewed this material prior to publication and all opinions are my own.


Congrats Tiff who won my Dinner in 30 Minutes or Less giveaway – I’ve sent you an email!

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21 Responses to The Second Cup Piaggio sampling truck: offering Canadians the Flat White across the country!

  1. Melissa September 18, 2014 at 06:24 #

    I’ve had about ten flat whites since they launched, and my are they delicious. A new favourite, for sure. Thanks for putting me on to them, Mardi! I finally understand what all of my coffee snob friends (love ’em) were on about!

  2. Stephanie September 18, 2014 at 08:45 #

    I haven’t tried one yet but I absolutely have to. I always get the irish cream coffee at second cup and I love it, but the pics of the flat white online have left me hankerin for one…

  3. Monika September 18, 2014 at 09:29 #

    Thanks for sharing this! I’ve been missing flat whites since I left Australia 3 years ago 🙂

  4. Catherine September 18, 2014 at 10:19 #

    Something new! I don’t think we have one here. Catherine

  5. Coco in the Kitchen September 18, 2014 at 18:18 #

    Too cute! I have to see about moving to Canada!

  6. Rebby September 19, 2014 at 04:08 #

    I have never tried nor heard of a flat white before but I am so tempted down, it sounds delish! Thanks for the great giveaway 🙂

  7. Rebby September 19, 2014 at 04:10 #

    I tweeted! https://twitter.com/RebTheCatSitter/status/512876185039421440

  8. Zosia September 19, 2014 at 07:39 #

    I’ve heard of it but having never been to Australia, have never tried it. With espresso and steamed milk, it’s sure to be delicious.

  9. Jonnie September 19, 2014 at 09:41 #

    I would like to try Flat White because it sounds like it would give me the jolt I need in the morning

  10. Dreena September 19, 2014 at 13:06 #

    I’d like to to taste the Flat White because I love espresso and all coffee drinks. Sounds good.

  11. Dreena September 19, 2014 at 13:07 #

    Tweeted: https://twitter.com/Alexandrina_M/status/513011302822707201

  12. Christine September 19, 2014 at 13:10 #

    I just love coffee and A chance to try something new?? Yes this I will have to go and see what’s all the fuss is about…:)

  13. Andrea Amy September 19, 2014 at 16:32 #

    lattes are my FAVOURITE and this one sounds perfect!! I have 5 sons, I get very little sleep, so coffee is what keeps me going. thank you for the chance!!!

  14. Andrea Amy September 19, 2014 at 16:32 #


    tweeted 🙂

  15. Brandee September 19, 2014 at 21:21 #

    I have never tried a flat white before. I would love to try one. I love steamed milk drinks!

  16. Brandee September 19, 2014 at 21:22 #


  17. nicolthepickle September 20, 2014 at 14:08 #

    I would love to try a flat White because it sounds rich, tasy and smooth. Second Cup is my favourite.

  18. nicolthepickle September 20, 2014 at 14:10 #

    My tweet https://twitter.com/Nicolthepickle/status/513389686258036736

  19. Christina D September 22, 2014 at 13:50 #

    It’s something new and it’d give me that quick fix 🙂

  20. Janet Butler September 22, 2014 at 20:42 #

    I want to win this because I want to be transported back to my days Down Under!

  21. Karrie Cheung September 23, 2014 at 21:31 #

    Never tried it before so would love to try something new!

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